Promises, promises
Trust is an absolutely crucial ingredient when a business wants to develop and sustain competitive advantage.
Talking and listening are the important skills here because the directors have to be able to talk about, and listen to, anything that could conceivably have an impact on the organisation.
There are things that individual and collective members of a Board will always talk about, probably to excess, and these are often ‘business as usual’ issues.
There are things that the Board will occasionally talk about such as, depending on the nature of the business, contemporary marketing strategies.
And there are things the Board will never talk about, if it can possibly be avoided. This third category is invariably to do with jugular people issues, often specifically to do with members of the Board themselves.
The real deal here is down to people doing what they say they will do. And if they can’t do that, then they need to talk about it.
It’s that simple.
Labels: doing what you say you will do
posted by Tim @ 6:41 AM
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