Getting out more
Many business people realise the need to get out more in the current climate, but it is just time wasted if you are not absolutely certain of where your expertise lies.
The ‘Rule of 7’ discussed last week is a great attitude to have when you are at an event because it takes the pressure off you. It is not about selling yourself in any overt manner but rather more about exploring a relationship with someone you have just met to see where it will lead. You can relax and take a genuine interest in the person in front of you.
But when your turn comes and it’s time to say what you or your company does, then the words you use are absolutely vital. They can be as powerful, sharp and slick as the point of a tungsten steel tipped arrow. Alternatively, the words you use can be as casual, slipshod and unfocussed as a soggy sponge.
Get your words right or you might as well stay at home.
Labels: knowing what your expertise consists of, powerful words
posted by Tim @ 2:50 AM
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