Saturday, March 29, 2008

The Outsider


Some Senior Management teams have a collection of directors or partners that are all more or less focussed on the Bull’s Eye measurable statement of excellence for their organisation. All that is, except one.

They know what they ‘want to be’ in terms of exceptional products and service; they know ‘how much’ of it which is their collective ambition; they know ‘for whom’ which is the customers they need and those they don’t. And they know ‘by when’. All that is, except one.

There are three ways of looking at this world. First position is what I think, second position is what you think and third position is a ‘fly on the wall’ perspective.

The outsider always sees things from first position and that is their problem.

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